April 25, 2011
DOCTOR WHO Pushes Boundaries of SPACE and Time as Record-Breaking Premiere Delivers 538,000 Viewers
Toronto, ON (April 25, 2011) – DOCTOR WHO and his TARDIS broke through barriers Saturday night on SPACE, drawing a record 538,000 total viewers for the Season 6 premiere, “The Impossible Astronaut”. Up 3% over the previous most-watched DOCTOR WHO episode, DOCTOR WHO is now the most-watched SPACE broadcast this year. The premiere also broke records among several key demographics including Adults 18-49 (up 7% with 292,000 viewers); Women 25-54 (up 50% with 111,000 viewers); and Women 18-49 (up 62% with 114,000 viewers).*
**Media Note** - Download photography at bellmediapr.ca
The first of a two-part season opener, “The Impossible Astronaut” left viewers on the edge of their seats as The Doctor and his crew encountered one of the most terrifying alien invaders since the Weeping Angels. In the upcoming episode “Day of the Moon”, airing this Saturday at 8 pm ET, The Doctor must escape the perfect prison and along with Amy, Rory and River, lead a revolution against them.
“The Impossible Astronaut” is also now available online at spacecast.com.
SPACE is Canada’s national science fiction, horror and fantasy channel. SPACE is truly the boutique station for all those who dare to challenge their imagination. SPACE is a division of Bell Media, which is owned by BCE Inc. (TSX, NYSE: BCE), Canada’s largest communications company. For more information about SPACE, visit spacecast.com.
- SPACE -
*Source: BBM Canada, Jan 1 2011 to Apr 23, 2011.
For more information, please contact:
Mary Costa, 416.384.7702 or firstname.lastname@example.org
Renee Dupuis, 416.384.3154 or email@example.com
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